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Image by Gerd Altmann from Pixabay

How Cleantech Companies Should Announce Their Exciting News

Groundbreaking cleantech ideas don’t guarantee eyeballs.Build credibility by following these six steps.

1. If You Build It, They Will Come

2. Serve Multiple Food Groups In Moderate Portions

3. Connect Directly With Your Audience

4. Use Fewer Words And More Visuals

5. It’s Not About You

6. Don’t Use 10 Words When 3 Will Suffice

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Brand braggadocio and message minstrel for groundbreakers. Recovering politico. Bibliophile and Borscht-belt Jew.

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